The African Furniture Show 2025 (SMOB) is shaping up as the must-attend event for furniture industry professionals in Africa and beyond. Its first edition took place from 16 to 18 October 2025 in Cotonou, Benin, and the show aims to create a platform for exchange between African craftsmanship and major international brands, fostering fruitful collaborations and the development of the sector.
Looking back at the first edition (2025)
The first edition of SMOB was held from 16 to 18 October 2025 in Cotonou, bringing together around thirty exhibitors around high-level conferences, technology workshops and international media partners. The stated ambition: to make Cotonou the future West African capital of design by 2035.
Building on this success, a new edition is expected in 2026. The official dates will be announced by the organizers; we will update this article as soon as they are published.
Preparing to exhibit at a trade show? Also see our guide to the Abidjan Infrastructure Show 2026 and our custom stand solutions.
What is the African Furniture Show?
SMOB is an ambitious initiative that aims to promote the African furniture industry by highlighting the ancestral know-how of the continent's craftspeople. Passed down from generation to generation, this know-how combines traditional techniques with a unique aesthetic. The show gives local artisans an opportunity to present their creations and build partnerships with international brands recognized for their expertise in design and industrial production. This synergy aims to energize the furniture market in Africa by improving quality, distribution and innovation in the sector.
Why take part in the African Furniture Show in 2026?
Taking part in SMOB offers many benefits for industry professionals:
- Greater visibility : With 5,000 visitors expected over three days, the show offers an exceptional showcase to present your products and services to a diverse audience of professionals, investors and consumers.
- Networking opportunities : SMOB facilitates B2B meetings, allowing exhibitors to make valuable contacts with potential partners, suppliers and customers, paving the way for new collaborations and business opportunities.
- Access to exclusive masterclasses : Sessions led by experts will cover key topics such as industrialization, financing and the supply chain, giving participants in-depth knowledge to optimize their operations and business strategies.
- Stronger competitiveness : By exhibiting at SMOB, companies can analyze market trends, observe their peers' innovations and adapt their offers accordingly, strengthening their position in the market.
How to book your stand at the African Furniture Show
For companies wishing to take part as exhibitors at SMOB 2026, booking a stand is a crucial step. Here is how to proceed:
- Visit the official website : Go to salonafricaindumobilier.com for all the information you need about the show.
- Go to the "Exhibitors" section : On the home page, click the "Exhibitors" tab to see the available stand options, the rates and the services included.
- Fill in the booking form : Download and complete the booking form, giving accurate information about your company, the products you want to exhibit and your specific space and equipment needs.
- Submit your application : Send the completed form to the address given, together with the required documents. Make sure you meet the stated deadlines to secure your spot.
- Confirmation and payment : After your application is reviewed, a SMOB representative will contact you to confirm your participation and provide payment and logistics details.
We recommend booking your stand as early as possible to get the best locations and maximize your visibility at the event.
Conclusion
The African Furniture Show 2026 is a unique opportunity for industry players to meet, exchange and collaborate on the development of African furniture on the international stage. Whether you are a craftsperson, designer, manufacturer or investor, your participation in this event will contribute not only to the growth of your business but also to showcasing the continent's rich craft heritage. Do not miss this chance to be part of an initiative that will shape the future of furniture in Africa.
